Exciting Marketing position with a 9-figure Electrical Wholesaler
Spearhead online company growth
Great 'family feel' culture within their Auckland Head Office
Position Overview: A leading electrical supply company with a nationwide network of 28 branches is seeking a dynamic Product & E-Commerce Manager. This role is essential for driving online growth and expanding the company's digital presence.
The ideal candidate will be a strategic thinker with expertise in digital marketing, social media management, and SEO. Responsibilities include enhancing online visibility, increasing sales, and aligning with Product Information Management Systems (PIMS).
Key Responsibilities:
Digital Marketing Strategy: Create and execute digital marketing plans to increase website traffic and online sales. Enhance customer experience and improve online visibility.
Social Media Management: Develop and manage social media campaigns across platforms. Create engaging content and build a strong online community. Maintain a structured social media calendar.
SEO and Website Optimization: Optimize website performance through SEO best practices and content improvements. Manage website updates, design, and performance reporting.
PIMS Management: Oversee the Product Information Management System, including product database, pricing updates, and data accuracy. Ensure seamless integration with ERP and webstore.
E-Commerce and Digital Marketing: Manage e-marketing initiatives, including EDM campaigns and direct marketing. Identify and act on opportunities to enhance the online shopping experience.
IT Support: Provide IT support for product codes, pricing anomalies, and category updates. Offer training on design tools as needed.
Market Research: Conduct market analysis to refine strategies and improve positioning. Liaise with external agencies, business partners, and internal teams as needed.
Key Relationships:
Branch managers
Senior management
Qualifications:
Bachelor's degree in Marketing, Business Administration, or related field.
Experience in digital marketing, SEO, and e-commerce.
Proficiency in digital marketing tools (Google Analytics, SEO tools).
Familiarity with PIMS and design tools (Adobe Illustrator, InDesign, Photoshop) is a plus.
Strong analytical skills and data-driven approach.
Excellent communication and problem-solving skills.
Ability to work independently and collaboratively.
What Is Offered:
Competitive salary and benefits.
Impactful role with growth opportunities.
Supportive and dynamic work environment.
Professional development and career advancement.
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