Digital & Search Marketing (Marketing & Communications)
Full time
Join a team of whip-smart young digital experts as our new Performance Director! Working within the performance team (based in AKL), you'll have the opportunity to lead digital performance projects and build Double's paid search team.
Who are we?
Double is a data-led performance marketing agency, the brains behind the fastest-growing brands in AU & NZ.
"Built for each other" we pride ourselves on our vibrant team of ambitious & experienced digital/design/technical experts and balancing impactful work, great clients, work-life balance and ongoing team learning. We partner with product, e-commerce and software companies to dominate their industry and expand globally.
Why work at Double?
Work with a smart, compassionate team who inspire and support each other every day.
Dedicated WFH days.
Opportunity to make measurable multi-million dollar impacts on clients, a hyper-valuable addition to your marketing CV.
Flat and collaborative team structure.
Get rewarded for results and skill progression.
Established advertising analytics and website conversion teams to support your campaigns.
Flexible working and ongoing skill support.
Internal profit share program.
Well-being and L&D allowances.
Aligned client values of high growth and positive impact on the world.
Like-minded team of lovely humans, with no politics.
5/5 rating on Glassdoor.com for working at Double.
The Opportunity
Lead the paid search strategy for Double's growing list of clients.
Develop multi-channel performance strategies for new client strategies and pitches.
Build a results-focused and collaborative search team to deliver exceptional results.
Manage performance for some of our biggest clients, leading the team by example.
Build excellent process & documentation for the performance team on optimisation, briefing, reporting and skill progression.
Management of the search team: Upskill and mentor to establish Double as a leading agency within the performance space and help to oversee profitability of your team.
Strategy, implementation & optimisation of campaigns primarily across Search, Display, Shopping and Video.
Client management for our search led clients, creating strong relationships and processes.
Manage or oversee the successful management of annual performance budgets of $50k - $1m+.
Work closely with the data team on custom measurement solutions & attribution to help guide and optimise campaigns.
Keeping up to date with changes to platforms, educating the team and clients on performance updates and best practices. Lead by example with innovative ads execution.
Required skills
5+ years managing paid digital campaigns (ideally agency based).
Leadership/mentoring experience and ability to upskill a team.
Tools experience across Google Ads, Google Tag Manager, Facebook Ads, Microsoft Ads, Datastudio & Google Analytics.
A strong understanding of digital advertising strategy.
Able to analyze and interpret data effectively.
Ability to take initiative, plan work across a team and meet deadlines in an agile work environment.
Strong communication skills both verbal and written.
A creative problem solver, not afraid to dive deep and ask why.
This role can be adjusted to suit the right person and their interests with exposure and growth opportunities.
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