Marketing Design Lead

About the role Halter has a unique and bold brand in the Ag industry, plus we have a huge desire to continually experiment and try things.
You'll be part of an exceptional team that cares deeply about their work and the people they're doing it with.
As the Marketing Design Lead at Halter, you will play a pivotal role in creating visually compelling marketing materials that resonate globally with our target audience of farmers.
This individual contributor role focuses on rapid execution and impactful visual storytelling, collaborating closely with our Marketing team to produce diverse materials from static images to dynamic visuals and videos.
You will leverage data-driven insights to optimise performance, support fast-paced digital campaigns, and design for large-scale event roll-outs like national Fieldays and regional field days.
You'll have a real impact on shaping the market perception of Halter, and ultimately the adoption of a revolutionary solution that is changing farmers' lives.
Owning and executing impactful creative across multiple mediums gets you fizzed, and you'll have deep care and curiosity for a beautiful design that drives tangible commercial results.
Reporting to the Marketing team, with very close ties to our Product Design team, there will be no shortage of opportunities to collaborate with and grow from spectacular people, who are as passionate about doing great work as you.
What your day could look like Craft and execute impactful assets that elevate Halter's evolving brand, and drive commercial results and our expansion in Australia and the United States.
Develop assets for events, web, social media, print and digital ads and anything else that needs your help to visually communicate Halter in a meaningful way.
Collaborate seamlessly with diverse teams across Halter, actively seeking out feedback and using this to shape and refine your design ideas.
Amplify Halter's brand with bold, authentic creative that resonates deeply with farmers.
Dive deep into the world of farmers and agriculture, getting into the headspace of our customers with hands-on research.
Partner with performance marketing teams to create data-driven visual assets that support rapid digital campaigns, conducting A/B testing and reporting on performance metrics.
Utilise analytics tools to track and analyze the performance of design assets, optimizing based on user engagement and conversion rates.
Who we're looking for 5+ years relevant design experience at a product-driven technology company, or other consumer-facing team.
Experience with the Adobe Creative Suite (InDesign, Photoshop, Illustrator), Figma.
Proficient in website design, print, advertisements, and multimedia design.
Creative problem-solver who can iterate quickly from initial concepts through to beautiful high-fidelity designs.
Is curious about Marketing as a function and happy to roll their sleeves up and lend a hand sporadically with initiatives outside of design—we're still a startup after all!
Experience working within Marketing, or designing for marketing teams is a great plus.
Additional skills in photography or videography, video editing or motion graphics would be a welcomed bonus.
Someone who is a strategic thinker but also loves execution.
A self-starter, who is eager to get stuck in, internally motivated and cares deeply about doing great work.
Approaches problems with curiosity, humility and excitement to learn and grow your skills.
A 'How can we' mindset that thrives on hard problems and adapts quickly to shifting priorities and varying volumes of work.
Views feedback as a gift and positively impacts the team around them.
Why our team loves working at Halter Every now and again a company comes along that disrupts and transforms an entire industry, leaving society in a better place.
Few people get the opportunity to work at companies like these.
Halter is an incredible technology transforming an essential industry.
We have a genuine and shared connection to our mission to make a difference in the world.
Our product changes the lives of our customers, directly improving their livelihoods and their lifestyle.
Your work matters.
Dedicate yourself to solving real-world problems alongside an epic team in a high-growth culture.
The excitement, risk and reward of a high-growth technology scale-up on the global stage.
Our ideas are truly valued, we are able to move fast, and our impact is real.
State-of-the-art, dog-friendly office that's been thoughtfully designed right in the heart of Auckland city.
Did we mention dogs and cows?
Healthy body, healthy mind.
We're partnered with Southern Cross Health Insurance to support your well-being.
We offer 6 months of fully paid parental leave for primary caregivers, 4 weeks of fully paid secondary caregiver leave and many other parental benefits that support you and your family.
Our personal growth is important.
Halter offers an annual $1000 self-development budget to be used for anything that fuels personal growth.
Our time to recharge is valued, we're offered wellness leave and unlimited paid annual leave.
We offer an inclusive and attractive remuneration package made up of salary, benefits and an employee stock ownership plan.
Our Office First Approach There's a reason you visit your friends in person, live with your family and don't do dinners over Zoom.
Humans are wired for connection.
We believe a world-class, in-person office culture is the best way for high-performing teams.
Being office first is a core pillar of our culture.
We believe in-person connections are key to driving your own growth, learning, impact, and building genuine long-lasting relationships.
Strong relationships make it easier to disagree, give feedback, and do meaningful and aligned work.
We don't like having heaps of rules or policies, but this means having strong, trusted relationships is critical.
We're office first, not office only.
This means working from the office everyday is our default setting, but we flex when we need to.
We have a high-trust culture, so everyone is trusted to do what's best for Halter.
Our office vibe is something special, it's hard to describe until you're here, but people at Halter who have come from fully remote or hybrid companies say they could never go back - the high energy and spectacular people they are now surrounded by everyday makes work so enjoyable.
Your growth, your learning and your impact is truly unlimited here, and a big part of that comes from being together solving problems, innovating, building context, and constantly learning from each other.
About Halter At Halter, we're on a mission to enable farmers and graziers to run the most productive and sustainable operations.
Our customers are using Halter to break free from the time-intensive constraints of conventional practices.
Imagine watching 500 cattle stand up and walk calmly towards their next break?
No quad bikes, no dogs, no fences.
Just a group of cattle walking at their own pace.
People say it looks like magic.
Our customers are revolutionizing grazing with Halter.
It's changing lives and transforming an industry.
People join Halter to do meaningful work.
By joining us you'll be solving challenging problems within a talented team and a culture built for high performance.
Our team out-think, out-work and out-care.
We're committed to delivering real change in the world - this isn't easy, and in truth, we love that it's hard.
We're backed to deliver on a mission that matters by Tier 1 investors including Bessemer Venture Partners, DCVC, Blackbird, Promus Ventures, Rocket Lab's Peter Beck and Icehouse ventures.
Join our team Halter is committed to promoting a diverse and inclusive workplace — a place where we can each be ourselves and do the best work of our lives.
Research shows that while men apply to jobs when they meet an average of 60% of the requirements, women and under-represented groups of candidates tend to only apply when they meet every requirement.
If you think you have what it takes but don't necessarily tick every requirement on this job description, please still get in touch and apply to Halter.
We'd love to chat to see if you'll be an epic fit!
If this opportunity sounds like you, please apply below by sending through your cover letter explaining why you're excited about this role and working at Halter, along with your CV, and we'll be in touch!
Please also feel free to check out the careers and culture page for more information on working at Halter and don't forget to follow us on LinkedIn & Instagram.
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