Head Of Growth Marketing

Details of the offer

WE PROVIDE FULL RELOCATION SUPPORT TO SINGAPORE FOR THIS ROLE
ABOUT THE ROLE Ready to revolutionize user growth in the healthcare tech industry? Join us at Elfie as the mastermind behind our global user acquisition, engagement, and retention strategies! As the Head of Growth Marketing, you'll lead a newly established team in performance marketing, gamification, CRM, operations, and content to drive sustainable growth for Elfie's mobile app on a global basis.
If your friends and colleagues describe you as a mobile app growth marketing superhero, we want to hear from you today!
WHAT WE OFFER A permanent global contract, with fiercely competitive salary
Relocation support to Singapore, including obtaining the Employment Pass
Comprehensive private healthcare support from day one
Individualised career progression and development framework
Hybrid working - 3 days in the office
14 days PTO, plus national holidays off
Performance-related bonus paid twice a year; April and October
Brand new MacBook and associated tech on day one
An inclusive culture where everybody in the business has direct impact
WHAT YOU WILL DO Define and oversee the execution of Elfie's global mobile application growth marketing (acquisition and retention) strategy in line with expansion objectives
Lead and manage our newly established Growth Marketing team, including user acquisition, engagement, content, CRM, and gamification
Leverage data to prioritize the right digital marketing projects, and to optimize user growth strategies accordingly
Develop and manage the growth marketing budget, allocating resources efficiently to maximize return on investment
Analyze user data and behavioral patterns to identify opportunities for enhancing acquisition and retention
Collaborate with cross-functional teams to align growth initiatives with business objectives
WHAT YOU WILL NEED 10+ years of experience in leading regional or global strategic growth marketing efforts for mobile app companies, ideally start-ups
Proven track record of leading sustainable user growth and engagement at a senior level, ideally in a start-up environment
Fluent in English with strong communication and collaboration skills.
Expertise in data analysis and performance marketing.
Strong leadership and team management skills.
Bachelor's degree in Marketing, Business, or related field.
WHY JOIN US? Strong and genuinely patient-focused company mission
Truly global start-up with a blend of diverse cultures and backgrounds
Excellent financial credibility and refreshingly clear future vision
Phenomenal growth plans and an excellent company spirit
Regular social events; our football team "Elfie FC" is taking Saigon by storm!
Dedicated career pathways and training to support your development
Experienced founders with 20+ years experience in digital health, software, and partnership development in both bluechip and start-up companies - and successful previous exits!
ABOUT ELFIE Elfie is the first completely free, gamified mobile app that rewards users for monitoring their health. Our vision is to become the world's largest self-reported medical record platform, supporting all therapeutic areas in a single, gamified, and free app for maximum impact.
We have a footprint in 7 countries (Brazil, France, United Kingdom, Turkey, Egypt, Hong Kong, Singapore, and Vietnam), growing to 12 by the end of 2024 and 25 by the end of 2025.
WHAT NOW? Apply today for immediate consideration! Know someone who would be a good fit for this role? We're offering a monetary reward if you refer them to us and they are successful! Contact the Talent Acquisition team for more information:

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Nominal Salary: To be agreed

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