Job Type: Permanent - Full TimeLocation: AucklandJob Category: Marketing & CommunicationsJob DescriptionKO WAI MATOUI ABOUT SKYWelcome to Rangiata | Sky, the ultimate entertainment destination that connects Kiwis to the stories and sport they love, in ways tailored just for them.
Our Sky crew work tirelessly to ensure we are Aotearoa's most engaging and essential media company.We're incredibly proud of our achievements, but that doesn't mean we're satisfied.
As innovators, we constantly challenge ourselves to redefine boundaries and adapt to the ever-changing marketplace.Come be your authentic self at Sky, where we actively listen and adapt to create shared experiences that excite both our customers and our crew.Te Turanga i The RoleThe Growth Marketing Manager is responsible for driving sustainable business growth through advanced experimentation, Marketing funnel optimisation, data-driven decision-making, and new channel exploration.
The role is focused on scaling customer acquisition, improving conversion rates, and maximising lifetime value through close collaboration with the Marketing, Customer Value and Marketing Automation teams.
This position is critical in identifying high-impact opportunities to grow revenue while reducing acquisition and retention costs.
Remit covers the full Sky product portfolio with particular focus on Sky, Sky Broadband, Neon and Sky Sport Now.Key Responsibilities Will IncludeLead customer acquisition efforts: Develop multi-channel campaigns, optimise marketing funnels, and explore new channels like paid media, SEO, and referral programs.Optimise conversion rates: Leverage data-driven strategies such as A/B testing, user journey enhancements, and personalisation to refine user experiences.Innovate through growth experimentation: Identify and execute innovative marketing growth loops and rapid experiments to expand our reach and impact.Utilise data-driven insights: Work with analytics teams to refine marketing strategies, improve attribution models, and deliver impactful campaigns.Champion retention: Collaborate across teams to design re-engagement campaigns, reduce churn, and enhance customer value.Drive team performance: Lead, coach, and inspire a high-performing marketing team, fostering an inclusive and innovative culture.This role offers a unique opportunity to work at the forefront of marketing innovation, blending strategic thinking with tactical execution to achieve remarkable outcomes.NGA PUKENGA ME NGA WHEAKO I- WHAT YOU WILL BRINGWe are seeking a passionate, data-savvy marketer with the skills and experience to make an immediate impact.
You will bring:5-7 years of experience in digital/performance marketing, with a strong record in customer acquisition and revenue growth.Proficiency in CRO tools, marketing attribution models, A/B testing, and data analysis.Experience working with cross-functional teams to deliver aligned, effective marketing strategies.Ability to inspire and develop a team, fostering creativity, inclusivity, and high performance.Proactive identification of growth opportunities and a balance of strategic thinking with tactical execution.Commitment to te ao Maori: A dedication to broadening understanding and application of te reo Maori me ona tikanga, aligning with our values and vision.Preferred qualifications include a tertiary degree in marketing or a related discipline and two or more years of experience managing a small-to-medium team.KO NGA HUANGA I WHAT'S IN IT FOR YOU?Discounted Southern Cross health insuranceDiscounted Gym Membership at the YMCAFree parking onsite (Mt Wellington office)Amazing career development opportunitiesFree Sky, Sky Sport Now and NeonMe Pehea Te Tono i How To ApplyIf this opportunity excites you and you want to join us in sharing stories, possibilities, and joy, apply online today.
Please note that you must have the right to work in New Zealand or hold a valid work visa for at least 12 months from joining Sky.At Sky, we understand that conventional recruitment processes may limit some individuals.
That's why we strive to support all candidates, offering reasonable adjustments throughout the recruitment process.
If you need any accommodations, please reach out to us at Sky jobs, ****** note: As we approach the holiday season, our team will be taking a well-deserved break to recharge and spend time with loved ones and will be back on 9th January 2025.
Applications will be reviewed in the new year—thank you for your patience, and happy holidays!
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