**Job Title:** Digital Marketing Manager **Company:** Harman International Industries **Location:** Auckland, Auckland, NZ **Job Type:** Part-Time **Seniority Level:** Entry Level **Years of Experience:** 1 **About Us:** Harman International Industries is at the forefront of developing connected technologies for the automotive, consumer, and enterprise markets.
We thrive on innovation, pushing limits, and crafting exceptional experiences.
We invite you to be part of our dynamic team in Auckland, where we work collaboratively to transcend geographic borders and bring innovative solutions to life.
**Job Overview:** We are seeking a motivated and resilient Digital Marketing Manager to join our team on a part-time basis.
As a key member of our marketing department, you will play an integral role in developing and executing digital marketing strategies that enhance brand awareness, drive engagement, and contribute to our overall business goals.
This entry-level position is ideal for someone eager to develop their skills in a fast-paced environment, while also being part of a supportive and collaborative team.
**Key Responsibilities:** - **Strategy Development:** Assist in the development and execution of digital marketing strategies that align with business goals and objectives, ensuring all campaigns are optimized for maximum visibility and engagement.
- **Content Creation:** Collaborate with the content team to produce compelling and relevant digital content—including blog posts, social media updates, newsletters, and website content—that resonates with our target audience.
- **Social Media Management:** Manage and monitor our social media channels by creating, curating, and scheduling posts, as well as actively engaging with followers to foster a community around the brand.
- **Email Marketing:** Develop and execute email marketing campaigns, including newsletters and promotional offers, to nurture leads and maintain customer relationships while optimizing for open rates and conversions.
- **Analytics and Reporting:** Utilize analytics tools (Google Analytics, social media insights, etc.)
to track and report on key performance metrics.
Analyze data to identify trends and insights that inform future marketing strategies.
- **Collaboration:** Work closely with cross-functional teams—such as sales, product development, and customer support—to ensure cohesive messaging and branding across all channels.
- **Competitive Analysis:** Conduct research and analysis of industry trends, competitive landscape, and customer behavior to identify opportunities for improvement and innovation in our marketing efforts.
- **Budget Management:** Assist in managing the digital marketing budget, monitoring expenses, and ensuring campaigns are delivered within budgetary constraints.
- **Continuous Learning:** Stay up to date with the latest trends and best practices in digital marketing, including new technologies, tools, and strategies, to keep our marketing efforts relevant and effective.
**Requirements:** - Bachelor's degree in Marketing, Communications, Business, or a related field (or relevant experience).
- Minimum of 1 year of experience in digital marketing or a related field.
- Proficient in digital marketing tools and platforms, particularly social media, email marketing services, and content management systems.
- Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Excellent written and verbal communication skills; capable of conveying complex ideas in a clear and concise manner.
- **Personality Traits:** A motivated and resilient individual who thrives on challenges and is eager to learn and grow within the role.
- **Soft Skills:** Demonstrates innovation in approaching tasks and problem-solving; possesses strong teamwork capabilities to effectively work with diverse teams.
**Benefits:** - Vision insurance - Disability insurance - Retirement plan **Working Environment:** At Harman International Industries, we foster a work culture that promotes collaboration and inclusivity, transcending borders and embracing a global mindset.
You will be part of a team that values innovation, creativity, and resilience, driving forward-thinking initiatives in a supportive atmosphere.
**Deadline to Apply:** All applications must be submitted by October 26, 2024.
**Equal Opportunity Statement:** Harman International Industries is an equal opportunity employer.
We celebrate diversity and are committed to creating an inclusive environment for all employees.
We encourage applications from all qualified individuals, regardless of race, gender, age, sexual orientation, religion, disability, or any other characteristic.How to apply: Apply on GrabJobs and you will be notified if shortlisted for the job.