About the role Reporting to the Senior Campaign and Personalisation Manager, you will specialise in the end-to-end delivery of campaigns aimed at driving growth and loyalty through digital campaigns. You'll collaborate with the Senior Campaign and Personalisation Manager and the wider Customer Engagement team to create superior, personalised customer experiences that differentiate our brands and create profitable growth for both Foodstuffs cooperatives.
About you You will have a solid understanding of how to create and lead always-on targeted campaigns which improve the experience of our loyalty offering and motivate customers to engage and shop at Foodstuffs brands. You'll be a strong collaborator as you work with specialists across teams including Analysts, Brand, Creative, and Technology to deliver targeted loyalty promotions and rewards incentives using addressable digital media channels. You will use insight and data signals to plan engagement tactics that recognise the lifecycle stage, value, and behaviours of key customer segments. This is a new role that offers an exciting opportunity to play a pivotal role in enhancing customer engagement and loyalty through impactful marketing campaigns.
About Us Foodstuffs is privileged to have an amazing brand portfolio, some of New Zealand's best and most trusted. Foodstuffs New Zealand is a 100% New Zealand owned and operated organisation, made up of two regional co-operatives and a central 'centre of excellence' leading national marketing, corporate affairs, corporate social responsibility, sustainability, brand, and customer experience strategies and activities. Foodstuffs New Zealand (FSNZ) partners with the broader business to ensure the creation of winning brands through customer experience design, actionable insight, and rich data intelligence.
We're a creative and passionate bunch that live and breathe our values of success breeds success, teamwork makes the dream work, positivity with a purpose, crazy about customers, and boundless creativity making us a great place to work. So apply now to see where your career can take you!
If this opportunity sounds like a bit of you - apply now!
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