Direct Marketing & CRM (Marketing & Communications)
We are Woolworths GroupWe are Woolworths Group. 200,000+ bright minds, passionate hearts, and unique perspectives across Australia and New Zealand. Connected by a shared Purpose - 'to create better experiences together for a better tomorrow'. That Purpose fuels our ambition to explore new ideas, make brave commitments, and innovate better ways to meet the food and everyday needs of more than 24 million customers every week.
If you're excited to turn today's blue-sky thinking into a better tomorrow for future generations, you'll find yourself supported and enriched in a dynamic, inclusive, and empowering workplace. With a culture of genuine care, a flexible approach to work, and opportunities across the group to grow your career and make a meaningful impact, the possibilities for what we can achieve together are endless.
Ready to make an impact? We are!
As a Senior Lifecycle Manager/ Chapter Lead, you'll lead a talented team to craft a data-driven lifecycle marketing strategy and deliver it in a way that maximises value for both our members and our business. This includes championing high quality content that enhances the member experience and ensures a connected experience.
You'll be a master collaborator, building relationships with teams across Everyday Rewards and Woolworths NZ to ensure a cohesive strategy that aligns with business objectives. This includes building strong connections with marketing teams in Partnerships and Boosts to maximise program effectiveness. You'll have a continuous improvement mindset, ensuring there are measurable objectives and work with teams to take learnings forward.
But it's not just about the present. You'll also be part of shaping the future of the program. This involves staying ahead of industry trends, identifying innovative solutions, and advocating for the program's benefits to stakeholders. You'll leverage your deep understanding of Everyday NZ's capabilities, marketing strategies, and operational practices to achieve both short-term and long-term goals.
If you're a strategic thinker with a passion for customer engagement and a proven track record of leading high-performing teams, we encourage you to apply!
We're looking for a data-driven and customer-obsessed marketing leader who is passionate about delivering exceptional results. You'll have a proven track record of delivering value through experimentation and iteration, and the ability to develop compelling marketing strategies that gain buy-in across the business. With at least 8 years of experience in direct marketing or loyalty, you'll be a confident coach and mentor, guiding others to adopt best practices and achieve outstanding outcomes.
Genuine flexibility in how and where you work
Ongoing development within an ANZ team and access to COE/specialist career opportunities
Grocery discount card and discounted online shopping delivery
Banking and insurance (health, life etc) discounts
Global and local career opportunities
Working with Woolworths NZ | Me mahi tahi tatou ki Woolworths NZ
With over 185 stores and 20,000 team members across Aotearoa, we've made it our mission to make Kiwi lives a little better every day.
We embrace diversity of thought and love to take on challenges with a pragmatic and innovative approach. Our culture thrives on mutual respect, care, curiosity, openness, and a proactive attitude. We continually seek ways to pair, collaborate, support, and learn from each other as a team!
Come as you are | Nau mai, whakatau mai
Diversity, equity, inclusion, and belonging are key to realising our purpose of better together for a better tomorrow. We recognise the value our team's diversity brings to our business, customers, and communities and that teams with diverse experiences and backgrounds enrich our group and are better able to innovate and solve problems.
As one of the largest employers in Australia and New Zealand, we aim to create a truly inclusive workplace where everyone feels that they belong, can be their best selves, and reach their full potential.
We encourage all candidates to apply; please let us know in your application if we can support you with any adjustments in the hiring process.
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