**Job Title:** Marketing Associate
**Company:** Aetna
**Location:** Christchurch, Canterbury, NZ
**Job Type:** Part-Time
**Seniority:** Entry Level
**Years of Experience:** 1
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**Job Description:**
Aetna is seeking a motivated and resourceful Marketing Associate to join our dynamic team in Christchurch. As a part-time Marketing Associate, you will play a crucial role in supporting various marketing initiatives that help promote our products and services. This position is ideal for a creative individual ready to dive into the world of marketing and contribute to our innovative projects.
**Key Responsibilities:**
- **Market Research:** Conduct market research to identify trends, customer preferences, and competitor analysis. Utilize gathered information to help shape marketing strategies and campaigns.
- **Content Creation:** Assist in the development of engaging and innovative content for various platforms, including social media, blogs, and email campaigns. Ensure content aligns with Aetna's brand voice and marketing objectives.
- **Campaign Support:** Collaborate with the marketing team to execute and monitor marketing campaigns. Assist in tracking performance metrics, analyzing results, and providing insights for future campaigns.
- **Social Media Management:** Manage and update Aetna's social media profiles, engaging with followers and responding to inquiries. Create and schedule posts that encourage interaction and increase brand awareness.
- **Event Coordination:** Help in planning and organizing marketing events and webinars, from logistics to promotional materials. Administer post-event follow-ups and feedback collection to enhance future initiatives.
- **Administrative Support:** Support the marketing team with various administrative tasks, including database management, scheduling meetings, and preparing reports.
- **Creative Input:** Contribute creative ideas and new concepts to enhance marketing strategies and campaigns while ensuring alignment with company goals.
**Requirements:**
- **Education:** Bachelor's degree in Marketing, Business Administration, or a related field (or equivalent experience).
- **Experience:** Minimum of 1 year of experience in marketing roles or related internships.
- **Skills:**
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) and familiarity with marketing software/tools (e.g., CRM systems, Google Analytics, or social media management tools).
- Strong writing and verbal communication skills with an eye for detail.
- Basic knowledge of SEO, PPC, and digital marketing trends is a plus.
- **Personality Traits:**
- **Resourceful:** Ability to think independently and find solutions to problems effectively.
- **Independent:** Self-motivated with a strong sense of accountability and responsibility in carrying out tasks.
- **Soft Skills:**
- **Adaptability:** Willingness to adjust to new challenges and changing priorities in a fast-paced environment.
- **Creativity:** A passion for brainstorming and generating new ideas that engage audiences and drive results.
**Benefits:**
- Competitive retirement plan
- Free food offerings
- Gym membership to promote wellness and work-life balance
**Working Environment:**
Join a vibrant workplace that celebrates and nurtures innovation, allowing you to unleash your creativity and contribute to impactful marketing strategies. We encourage a collaborative atmosphere where fresh ideas are welcomed, and employee growth is prioritized.
**Deadline to Apply:** October 31, 2024
**Equal Opportunity Statement:**
Aetna is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will be considered for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.
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If you are ready to take the next step in your marketing career with Aetna, please submit your application along with your resume and a cover letter detailing your relevant experience and why you would be a great fit for our team. We look forward to hearing from you!How to apply: Apply on GrabJobs and you will be notified if shortlisted for the job.