Job Summary:
The role:
As Business Development Director, you will report to the President of Brand & Marketing Partnerships in a senior capacity to develop and drive sponsorship income for the Live Nation business across New Zealand. Your primary role will be to generate new business and deliver sponsorship revenue to Live Nation assets and services, by securing a range of high value brand partnerships across Live Nation's portfolio. This role will involve meeting an annual individual sales target, as well as contributing positively to the wider team sales target. This role will be integral in ensuring all opportunities accurately meet Live Nation, internal stakeholder and client objectives and drive connections between fans, brands and Live Nation properties to ensure commercial returns and success for all parties, realizing the goals, targets and vision of the department.
Live Nation NZ portfolio includes:
Concerts – Always on partnerships across LN touring business
Festivals – Rhythm and Vines, Summer Concert Tour (in collaboration with Festival sales team)
Venues - Spark Arena, the Tuning Fork and San Fran (in collaboration with Venue sales team)
Ticketing – Ticketmaster and Moshtix
Digital – digital products and services across Live Nation, Ticketmaster and Moshtix
Key responsibilities:
Securing new business / partnerships.
Secure high value partnerships with clients across multiple brand categories, delivering revenue across Live Nation properties.
Serve as a trusted partner advisor, providing support and strategic advice.
Manage and fulfil all partner and internal stakeholder requirements during the Business Development phase.
Balance partner goals and requests with Live Nation objectives and requirements, managing approvals and communications with key stakeholders.
Ensure LN timelines, milestones and outcomes are fulfilled during the Business Development phase.
Problem solving and troubleshooting of partner queries or issues.
Develop and maintain strong partner relationships.
Ownership and accountability of personal annual sales target set by President of Brand & Marketing Partnerships.
Contribution to wider team annual sales target set by President of Brand & Marketing Partnerships.
Represent and negotiate on behalf of the company in a range of partner meetings at all levels including C-suite level.
Investigate and research creative ways to integrate new brands with Live Nation properties, including digital and new assets.
Lead communication of new business conversations and opportunities with LN stakeholders, Ticketmaster, Moshtix, Festivals and Venues.
Ensure any proposals or ideas during the business development phase are aligned with Live Nation's brand partnership and sponsorship strategy.
Work alongside the integrated marketing team during the new business pitching phase.
Work closely with the Client Services team including handover of new partnership agreements, ideation, workshops, client hospitality, client meetings and reviews.
Renewals:
Represent the department and work closely with the Client Services team to lead partner renewals conversations.
Attend any required quarterly business review meetings.
Maintain strong relationships with partners through attendance at hosting events.
Provide input and collaborate on strategy with the Client Services team in growing existing accounts by offering creative ideas and recommendations for new/expanded programs with a focus on increasing partnership depth for renewals.
Contracting:
Own and manage complete contractual process for all new partners and renewal partners, through to contract execution.
Liaise with key stakeholders on development and finalization of contracts – includes President Brand & Marketing Partnerships, Sales Enablement team, Client Services team, Finance team, Legal Counsel and partners.
Manage hand over to finance department of requirements upon execution of contracts.
Requirements:
Proven track record in closing deals with new clients and sponsors, and delivering high value partnerships direct to clients in the NZ market.
Experience and understanding of the partnerships business across NZ.
Established contacts and commercial relationships with a variety of clients.
Strong sales ability, new business skills and networking.
Ability to recognise business opportunities for commercial growth.
Presents in an effective, persuasive manner and is skilled at negotiations.
Passion for the industry.
What do we offer?
Ticket perks to our events.
Flexible working environment.
Health & wellbeing activities and programs, including free counselling.
Investment in your personal career development and training.
To be part of an innovative and exciting business!
Sound like the role for you? To apply, please click on the apply link and submit your resume and a cover letter telling us a little more about yourself!
Equal Opportunities:
We are passionate and committed to our people and go beyond the rhetoric of diversity and inclusion. You will be working in an inclusive environment and be encouraged to bring your whole self to work. We will do all that we can to help you successfully balance your work and home life. As a growing business, we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with. It's talent that matters to us and we encourage applications from people irrespective of their gender, race, sexual orientation, religion, age, disability status or caring responsibilities.
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