We are seeking an experienced Retail Marketing Lead to drive our retail marketing activities and enhance the performance of our commercial retail and parking offerings at Christchurch Airport.
Ideal candidates will be adept at generating trading deals and promotions that optimise the revenue delivery of our commercial portfolio.
In this dynamic role, you'll be at the forefront of developing and executing innovative marketing campaigns that not only meet but exceed performance growth targets.
Imagine brainstorming creative trading offers that captivate our customers, from terminal-wide promotions to tailored retailer-specific deals.
Your knack for understanding customer segments will help us target the right audience at the right time, boosting engagement and driving revenue.
Visual merchandising will be your playground.
You'll transform our terminal spaces with seasonal displays that draw customers in, while also supporting retailers to enhance their in-store aesthetics.
Your designs will make our commercial areas not just places to shop, but destinations to experience.
Managing a substantial marketing fund, you'll strategically plan and allocate resources to maximize impact.
Your budget management skills will ensure we get the best bang for our buck, bringing in additional funding to amplify our efforts.
Stakeholder relationships are key.
You'll build strong connections with retailers, regularly communicating and collaborating to create powerful marketing plans.
Your influence will inspire retailers to leverage terminal activations and major events, making our marketing efforts a true team endeavour.
Your Background: To thrive in this role, you bring a wealth of experience in retail marketing.
You've got a few years under your belt, delivering successful, revenue-generating campaigns.
Your background might include roles in Retail Marketing, Trade Marketing, Visual Merchandising, or Marketing and Promotions—titles that showcase your expertise in driving commercial outcomes and enhancing the customer experience.
Tell me about Christchurch Airport: Christchurch International Airport Limited (CIAL) is a multi-dimensional business, championing Te Waipounamu the South Island and Aotearoa New Zealand for today and tomorrow.
Our central focus is achieving three core objectives at the same time: Enhancing People's Lives (our team, customers, partners and communities); Fuelling economic prosperity of the South Island and New Zealand; and being Great Kaitiaki of our Planet (safety, security and sustainability).
CIAL operates New Zealand's 2nd largest airport, and our success has a direct correlation to the success of our city, region and country.
Join our team of 200 and see what difference you can make every day.
More information?
CIAL is committed to equal opportunity employment as we recognise diversity of people and inclusivity of individual attributes enriches our organisation.
We therefore warmly welcome and encourage applications from all backgrounds.
The closing date for applications is 14 July 2024.
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