Job Title: Remote Digital Marketing Manager
Company: PVH
Location: Wellington, Wellington, NZ
Job Type: Part-time
Seniority: Associate Level
Years of Experience: 2
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Job Description: PVH is seeking a passionate and reliable Remote Digital Marketing Manager to join our dynamic team. In this part-time role, you will play a crucial part in enhancing our brand's online presence and driving engagement across various digital platforms. The successful candidate will demonstrate a solid understanding of digital marketing strategies and possess strong problem-solving skills.
Key Responsibilities: Digital Strategy Development: Formulate and execute comprehensive digital marketing plans that align with PVH's overall marketing goals. This includes identifying target audiences through market research and consumer insights. Content Creation and Management: Oversee the development of digital content (blogs, social media posts, email newsletters, etc.) that resonates with our audience and reflects the PVH brand ethos. Collaborate with designers and copywriters to ensure high-quality deliverables. SEO and SEM Management: Develop and implement strategies to improve organic search rankings and manage paid search campaigns to enhance visibility and drive traffic to our website. Social Media Management: Manage and grow our social media presence across platforms, including Facebook, Instagram, LinkedIn, and Twitter. Analyze engagement metrics and adjust strategies accordingly to increase follower interaction and brand awareness. Performance Analytics: Utilize analytics tools (e.g., Google Analytics, social media insights) to monitor performance metrics, track campaign effectiveness, and generate comprehensive reports to guide decision-making. Email Marketing Campaigns: Design and execute email marketing campaigns, ensuring content is engaging, targeted, and optimized for performance. Monitor and analyze engagement metrics to continually improve email effectiveness. Collaboration and Coordination: Work closely with other marketing team members and departments to ensure efforts are aligned with overall company objectives. Act as a liaison between internal teams, external partners, and stakeholders to ensure cohesive communication. Stay Current with Trends: Keep abreast of industry trends and best practices in digital marketing. Proactively recommend innovative strategies to enhance PVH's digital footprint and stay competitive in the market. Requirements: Education: Bachelor's degree in Marketing, Business, Communications, or a related field is preferred. Experience: A minimum of 2 years of experience in digital marketing or a related field. Hands-on experience with SEO, SEM, email marketing, and social media marketing is essential. Technical Skills: Proficient in using digital marketing tools (e.g., Google Analytics, SEMrush, Hootsuite, Mailchimp, etc.) and social media platforms. Familiarity with HTML/CSS and content management systems is a plus. Personality Traits: Must be reliable and demonstrate a passion for digital marketing and brand storytelling. A proactive and self-motivated individual who enjoys tackling challenges creatively. Soft Skills: Strong problem-solving skills with a solution-oriented approach. Excellent time management abilities and capacity to prioritize multiple tasks effectively while meeting deadlines. What We Offer: Remote Work Flexibility: Enjoy the benefits of a fully remote work environment that accommodates your schedule and promotes work-life balance. Visa Sponsorship: For qualified candidates outside New Zealand, we offer visa sponsorship opportunities. Vision Insurance: We care for your health and well-being by providing vision insurance as part of our comprehensive benefits package. Working Environment: At PVH, we encourage a culture of ongoing learning and development for personal and professional growth. We believe that our team members are our greatest asset, and we are dedicated to providing the resources needed to help you thrive in your career.
Application Deadline: Please submit your application by October 19, 2024.
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Equal Opportunity Statement: PVH is an equal opportunity employer and is committed to creating a diverse, inclusive, and respectful workplace. We encourage individuals from all backgrounds, including those from underrepresented groups, to apply and join our innovative team. All employment decisions are based on qualifications, merit, and business needs, and we do not discriminate on the basis of race, color, gender, sexual orientation, national origin, disability, age, or any other protected status.
How to apply: Apply on GrabJobs and you will be notified if shortlisted for the job.
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