Figured is seeking a Product Marketing Manager to join their team in Auckland, New Zealand. The ideal candidate has the ability to conduct comprehensive market research to understand market trends, customer needs, and the competitive landscape. Our organization encourages creativity and innovation, with a focus on continuous improvement and forward-thinking strategies. This full-time position offers a competitive salary range of $70,000-$90,000 per year. Applicants must have a bachelor's degree in marketing, business, or communication and 5-6 years of experience in product marketing and brand management.Qualifications for Product Marketing Manager:Bachelor's degree in marketing, business, or communication.Experience in the technology, consumer goods, or healthcare industries.Proven track record of successfully launching products and driving their adoption in the market.Ability to develop and execute comprehensive marketing strategies.Proficiency in digital marketing tactics including SEO, SEM, social media, and content marketing.Responsibilities for Product Marketing Manager:Conduct comprehensive market research to understand market trends, customer needs, and the competitive landscape.Develop clear product positioning and messaging that differentiates the product in the market.Develop compelling marketing materials including brochures, presentations, blog posts, case studies, and videos.Provide the sales team with the necessary tools and information such as sales collateral, product training, and competitive analysis.Benefits:Competitive salary range.Opportunity for career development to enhance knowledge.Flexible working hours.Supportive team environment.Figured is committed to innovation and growth, promoting a collaborative and inclusive work environment. Our organization prioritizes employee development through continuous learning opportunities, mentorship programs, and clear career progression paths. We invest in the latest marketing technologies and tools, enabling our teams to execute data-driven strategies effectively.
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