Position Overview: A leading electrical supply company with a nationwide network of 28 branches is seeking a dynamic Product & E-Commerce Manager.
This role is essential for driving online growth and expanding the company's digital presence.
The ideal candidate will be a strategic thinker with expertise in digital marketing, social media management, and SEO.
Responsibilities include enhancing online visibility, increasing sales, and aligning with Product Information Management Systems (PIMS).
Key Responsibilities: Digital Marketing Strategy: Create and execute digital marketing plans to increase website traffic and online sales.
Enhance customer experience and improve online visibility.
Social Media Management: Develop and manage social media campaigns across platforms.
Create engaging content and build a strong online community.
Maintain a structured social media calendar.
SEO and Website Optimization: Optimize website performance through SEO best practices and content improvements.
Manage website updates, design, and performance reporting.
PIMS Management: Oversee the Product Information Management System, including product database, pricing updates, and data accuracy.
Ensure seamless integration with ERP and webstore.
E-Commerce and Digital Marketing: Manage e-marketing initiatives, including EDM campaigns and direct marketing.
Identify and act on opportunities to enhance the online shopping experience.
IT Support: Provide IT support for product codes, pricing anomalies, and category updates.
Offer training on design tools as needed.
Market Research: Conduct market analysis to refine strategies and improve positioning.
Liaise with external agencies, business partners, and internal teams as needed.
Key Relationships: Enterprise system providers Website developers Branch managers Senior management Qualifications: Bachelor's degree in Marketing, Business Administration, or related field.
Experience in digital marketing, SEO, and e-commerce.
Proficiency in digital marketing tools (Google Analytics, SEO tools).
Familiarity with PIMS and design tools (Adobe Illustrator, InDesign, Photoshop) is a plus.
Strong analytical skills and data-driven approach.
Excellent communication and problem-solving skills.
Ability to work independently and collaboratively.
What Is Offered: Competitive salary and benefits.
Impactful role with growth opportunities.
Supportive and dynamic work environment.
Professional development and career advancement.