At ZURU, we pride ourselves on placing innovation and excellence at the heart of everything we do.
This is core to our marketing principles and had led us to become one of the leading advertisers globally across a number of digital and social platforms.Our business is growing at a rapid pace, and so is our Digital team.
This team is responsible for all of our media planning and buying for dozens of brands across multiple continents, making it an incredibly unique opportunity in New Zealand.
Within this team we are recruiting for an experienced Media Planning Manager for our Toys team.The Media Planning Manager will be responsible for media campaign planning and reporting for Toys brands including X Shot, Bunch o Balloons and Mini Brands.
Our activity runs across TikTok, The Trade Desk, Meta, Amazon, Walmart and the Google ecosystem.
The successful candidate will need to understand our target audiences and their media behaviour to create media plans that best meet the campaign KPIs.The majority of our activity is across digital channels, so understanding of the digital media landscape is essential to help deliver effective campaigns whilst rationalising our approach.
We do use more traditional channels, e.g.
OOH, so experience working within the wider media landscape is important.The role will cover a number of markets, notably across SEA and Europe.
The market leads will be in direct contact, discussing local market strategy and requirements.
The successful candidate will therefore need to have experience in managing multiple workstreams and managing time effectively to deliver results.The line manager for this role will be based in Auckland, New Zealand.
Building a positive relationship and rapport with them across time zones will be very important.CORE ROLES AND RESPONSIBILITIES:Build media plans for Toys brandsProduce effective and insightful reporting to surface insight back to the wider businessLead campaign planning for European and SEA marketsStakeholder management of European and SEA marketsDrive innovation where possibleEvolve our processes and ways of working to ensure we are as efficient as possibleEnsure all financial processes are met to a high standardSKILLS & EXPERIENCE REQUIRED:3+ years' experience in Digital Marketing or MediaMedia planning and buying experience working with Facebook Business Manager, The Trade Desk, Google ad products and TikTok Ads Manager is optimalOpenness to listen, learn and adapt to always do betteComfortable sharing opinions in a productive mannerAbility to multi-task, take initiative, prioritise, stay organised, and manage time effectivelyWillingness to take responsibility and accountable for the work of the team
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