Marketing Specialist / Brand Manager

Details of the offer

Brand Management (Marketing & Communications) Local Government (Government & Defence) Join our mission to keep Auckland moving!
Are you passionate about creating positive change in Auckland?
Do you have a knack for crafting compelling marketing campaigns?
We're looking for a talented Marketing Specialist to create impactful campaigns and be part of shaping Auckland's future.
Ko wai matou | About us Auckland Transport (AT) is on a mission to transform Auckland into a vibrant city that moves, so that Aucklanders can connect with the people and places they love.
Be part of Auckland's exciting future and development.
From transport infrastructure to customer-focused solutions, we're creating seamless journeys across our city that enable businesses and Aucklanders to thrive.
We have a fantastic permanent role for a Marketing Specialist to join our Marketing and Integrated Campaigns Team.
In this position, you will support a Marketing Manager and the wider Brand and Marketing team to develop impactful campaigns that bring our vision and plans to life.
Your Key Responsibilities: Develop and deliver effective marketing campaigns that highlight the benefits of our city's transport transformation.
Create stories that resonate and help our customers understand our vision for an efficient, safe, and sustainable network.
Support the execution of our overall marketing strategy and contribute to achieving business objectives.
Collaborate across the organisation, working with customer solutions, network operations, and both internal and external creative and media agency partners.
Minimum Requirements: To hit the ground running as our successful Marketing Specialist, you will already have several years' experience under your belt in a Marketing role.
You will also have: Proficiency in writing briefs and marketing plans.
Strong collaborative skills and the ability to work effectively across various teams.
Experience working with multiple stakeholders in a complex environment.
Creative mindset with a talent for storytelling.
Understanding of digital marketing channels and traditional media.
A relevant tertiary qualification in Marketing or Marketing Communications.
Excellent communication skills, both verbal and written.
If you're ready to play a key role in shaping the future of our city's transport system and create campaigns that resonate with Aucklanders, we want to hear from you!
Nou te rourou | What's in it for you?
At AT, we embrace inclusion and fully support building a diverse workplace where people come first and we feel safe, respected, valued, and supported, inclusive of our differences.
Our values are more than just words - they are integral to everything we do.
Manaakitanga - We care, Tiakitanga - Safe with us, Whanaungatanga - We connect, Auahatanga - Better, bolder, together.
In addition, we also offer: Investment in your professional development and training.
Opportunity for greater leadership and accountability.
Modern CBD (Wynyard Quarter) waterfront-based office.
Paid parental and partner leave.
Study assistance.
Health and Wellbeing benefits.
Professional memberships.
If you are interested, send your CV and cover letter via our website or click the apply button.
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Nominal Salary: To be agreed

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