Job Title: Marketing Manager Key tasks and responsibilities: · Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door · Deploy successful marketing campaigns and own their implementation from ideation to execution · Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis · Produce valuable and engaging content for our website and blog that attracts and converts our target groups · Build strategic relationships and partner with key industry players, agencies and vendors · Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely · Oversee and approve marketing material, from website banners to hard copy brochures and case studies · Measure and report on the performance of marketing campaigns, gain insight and assess against goals · Analyze consumer behavior and adjust email and advertising campaigns accordingly · Help develop creative briefs and guide creative direction to meet objectives for all advertising and public--facing communications, including print, digital, and video assets · Conceptualize and execute on multichannel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging in all channels · Manage content and updates for customer and internal touch points, establish budget guidelines, participate in events, document business processes, and provide sales support · Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads · Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly · Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets · Scheduling social media posts using applications such as Xiaohongshu, Facebook, Twitter and so on at least once in a week · Managing a budget to be spent on promoting social media posts and pay-per-click (PPC) advertising · Keeping track of data and analysing the performance of social media campaigns · Creating content, including text posts, video and images for use on social media · Organize team build, annual party and all relevant events · Any other duties the employer may reasonably require the employee to perform Pay rate: Minimum $27 / hourMaximum $30 / hour Guaranteed hours of work per week:Minimum 3 5 hours , permanent full-time Requirements for the job: · 3 years of relevant work experience · Proven skills in developing marketing plans and campaigns · Excellent written and verbal communication skills · Strong project management, multitasking, and decision-making skills · Full time availability · No criminal record · Candidates need to be NZ citizens/residents #J-18808-Ljbffr
