Parent company, BPM is a Project & Cost Management company that does things a little differently (but not for the sake of it). We know our customers well, and we're expanding in order to service them better. We're looking to expand our business so we can have a bigger impact on the construction industry. Through digital transformation and implementing software solutions, we believe we can increase the industry's productivity and overall wellbeing. We will look after our clients, contractors, and project partners from all aspects of the construction process. Wellbeing is also an integral part of our ethos – both individually and organisationally. In fact, we think we practically own the word 'Well' – delivering projects well, valuing well-being, and going well beyond our competitors to deliver successful projects to our clients. We have teams in Auckland, Wellington, Motueka, and Christchurch servicing projects New Zealand wide.
Qualifications & experience
Bachelor's degree in marketing, Business, or a related field; MBA or relevant certifications are a plus.
5+ years of experience in B2B marketing, preferably within construction and/or technology industries.
Proven experience in developing and executing successful marketing strategies, campaigns and content.
Strong understanding of digital marketing, including SEO, SEM, social media, and email marketing.
Excellent communication, leadership, and project management skills.
Ability to analyse data, identify trends, and make strategic recommendations.
Proficiency in marketing automation tools, CRM systems, and analytics platforms.
Creative mindset with a passion for innovation and continuous improvement.
A work hard, play hard attitude. As we value taking out what you put in and provide the team with the support required.
Tasks & responsibilities
We're a small business expanding rapidly. To help us carve out a niche in the market, we need this role to develop and implement cracking marketing strategies for several business entities.
You'll need to bring your agile mindset to the role. You'll be co-ordinating cross-functional marketing to ensure brand consistency and alignment across all business units.
You'll need to bring your A Game to this role as you build brand awareness for three business entities all requiring targeted campaigns, content marketing, and digital initiatives to deliver sales leads.
A team player who enjoys working collaboratively with the Director, wider team and agency to execute the marketing plan strategies, communicate the brand values and position business units in the marketplace.
You'll have the ability to juggle many balls, developing digital calendars to manage content, product launches and delivering regular eDM content to keep our client base engaged.
You'll be a skilled digital wizz and able to develop and optimise digital content and channels, including website, social media, email, and SEO/SEM.
Hungry to learn, providing analysis on market trends and customer insights to refine marketing strategies to improve campaign effectiveness.
Be the brand expert by developing and maintaining brand guidelines to ensure consistent messaging and visual identity.
Experience in briefing agency and design teams to generate their best work and create engaging marketing materials.
Track and analyse marketing performance metrics to assess ROI and make data-driven decisions.
Benefits
Additional Kiwisaver contributions
Koru Membership
Medical Insurance
Additional Annual Leave Days
Your application will include the following questions:
Which of the following statements best describes your right to work in New Zealand?
How many years' experience do you have as a Marketing Lead?
Do you have a current New Zealand driver's licence?
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