Ko wai matou? - About usAs New Zealand's largest telecommunications and digital services company, Spark's purpose is to help all of New Zealand win big in a digital world. We provide mobile, broadband, and digital services to millions of New Zealanders and thousands of New Zealand businesses.We operate in an exciting and constantly evolving industry, where the pace of change brings new and unique challenges every day, so we operate using Agile ways of working to allow us to meet the fast-changing needs of our customers. Agile replaces the traditional hierarchical organisational structure to produce a transparent, collaborative environment with highly productive teams who are empowered to deliver better outcomes for our customers, communities, and all of New Zealand.Mo tenei turanga mahi - About the RoleWe are seeking a visionary Brand Experience Leader to invigorate and lead our Consumer and Enterprise brands with bold, innovative strategies that resonate across our market segments. This role is not for the conventional leader; we are looking for a provocative, creative trailblazer who can push boundaries and redefine brand experiences in a data-driven digital age.Nga mahi o ia ra – Daily tasksBrand Vision & Strategy: Craft and execute a transformative brand strategy that integrates both consumer and enterprise brand narratives, fostering a cohesive yet dynamic brand presence across all channels.Creative Leadership: Lead the development of award-winning creative work that breaks through the clutter, challenges industry norms, and sets new benchmarks for brand excellence.Digital & Technical Acumen: Leverage deep digital expertise to ensure our brand strategies are at the cutting edge of technology. This includes an understanding of data-driven marketing, AI in branding, digital content ecosystems, and emerging platforms.Cross-Functional Collaboration: Partner with the executive team, including marketing, product, and technology leaders, to align brand initiatives with business objectives. Drive innovative campaigns that deliver measurable impact on brand equity and business growth.Consumer & Enterprise Insights: Grounded in a deep understanding of consumer and enterprise audiences to create tailored brand strategies that resonate on a personal level, driving engagement, loyalty, and advocacy.Change Agent: Be a catalyst for change, challenging the status quo within the organization, and fostering a culture of creativity, experimentation, and innovation.To wheako- your experienceProven Creative Excellence: A track record of leading and executing groundbreaking, award-winning brand campaigns that have captured the public's imagination and achieved significant business results.Technical Expertise: Strong knowledge of digital marketing technologies, including AI, machine learning, CRM systems, marketing automation, and analytics tools.Edgy and Provocative Vision: A natural risk-taker who isn't afraid to challenge norms and disrupt the marketplace with bold, unconventional ideas.Leadership Experience: Demonstrated ability to inspire, mentor, and lead high-performing creative teams in a fast-paced, dynamic environment.Strategic Thinker: Ability to balance creativity with strategic business goals, ensuring that all brand activities contribute to the company's overall objectives.If you are a creative visionary with a strong digital foundation and a passion for driving brand excellence, we want to hear from you. This is your opportunity to shape the future of our brand and lead us into the next era of consumer and enterprise engagement.He aha te take e uru ai koe ki a matou – So, why choose us?Te Kanorau me te Whakawhaiti mai - Diversity and InclusionAt Spark, we are constantly looking for ways to build a more inclusive culture. Our vision is for diversity and inclusion to be "how things are done at Spark", embedded into our day-to-day activities, standards, and business practices. We want you to feel totally comfortable bringing your whole self to work regardless of your gender, ethnicity, orientation, age, or ability.Toitu - SustainabilitySustainability is a key focus for us. We are dedicated to supporting Aotearoa New Zealand's recovery and economic transformation. The principle of equity is at the very heart of our approach, and we remain committed to working in partnership to make a positive contribution to digital equity in line with our focus on Diversity and Inclusion.O tatou painga – our BenefitsOur people matter and we make sure we look after them. As a valued employee of Spark, we've got our people covered with a range of leading benefits including:Wellbeing – Comprehensive medical insurance, life and income protection. Access to wellbeing coaches, EAP and in-house Specialist Clinical support through our leading Mahi Tahi Wellness programme.Hybrid ways of working– for most teams at Spark this means being in the office for 3 days a week, and 2 days being flexible.Leave – in addition to four weeks annual leave, we offer purchased leave, enhanced parental leave payments & support, and study leave.Spark Credit – We provide permanent employees with $120 monthly Spark credit to use on any of our amazing products.Spark Share scheme – periodically we offer the opportunity to buy into our share scheme.Career Development – access to an internal marketplace that connects employees with experiential, on the job learning across Spark.Nga pukenga Motuhake – the must haves:Due to the nature and urgency of this role, we are only considering applicants that are based in New Zealand with permanent residency, citizenship, or a valid work visa (with at least 18 months remaining).
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