Your Fairmont Journey Starts Here:
Are you someone with a passion for excellence and a flair for exceptional hospitality? Fairmont Udaipur Palace invites you to embark on an unforgettable journey of luxury and join our pre-opening team.
Job Description The overall scope of the position is to maintain and execute the hotel's Digital Marketing and E-commerce activities including but not limited to developing strategy, content updates, Social media management, email marketing, display and programmatic campaigns, Metasearch and OTA optimization.
Main responsibilities:
Build Digital yearly plan and budget for the hotel across Direct & Indirect channels
Contribute to Hotel Strategy, working closely with key stakeholders from Marketing, Sales, Revenue, PR, F&B
Develop quarterly and yearly e-commerce and digital marketing plans covering all digital channels and levers (Direct and Indirect)
Plan and execute all digital marketing activities including but not limited to SEO/SEA, emailing, social media, display, Metasearch and influencers
Reporting and Analysis of Web Direct and Indirect performance
Measure and report the performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
Ensure hotel's presence across key Social platforms relevant to the source markets and social content production
Handle the CRM and email Marketing with the third party tool for Rooms, F&B and other outlets in line with the strategy and corporate guidelines
Monitor and assist in ensuring Rate parity together with the Revenue Director throughout all distribution channels
Manage Hotel's online reputation
Review and monitor hotel's competitor set on a regular basis and maintain competitiveness in terms of content quality and offer appeal
Identify trends and insights, and optimize spend and performance based on the insights
Brainstorm new and creative growth strategies
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
Ensure Accor App visibility and usage uplift across the hotel
Collaborate with agencies and other vendor partners
Evaluate emerging technologies. Provide leadership and perspective for adoption where appropriate
Qualifications A minimum of 5 years of experience in E-Commerce / Digital Marketing in Hospitality or Retail
A degree in Hospitality Management or Marketing and Communications
Excellent English, both verbal and written
Strong understanding of current digital marketing concepts, strategy and best practice
Excellent Presentation and customer relationship skills
Energetic and passionate to work
Innovative approach to work
Additional Information Our commitment to Diversity & Inclusion :
We are an inclusive company, and our ambition is to attract, recruit and promote diverse talent.
#J-18808-Ljbffr