Job Description: We are seeking a talented and experienced Digital Marketing Manager to join our team at American Family Insurance Group in Hamilton, Waikato, NZ. As a part-time Associate Level position, the Digital Marketing Manager will be responsible for developing, implementing, and managing our digital marketing campaigns to drive brand awareness, lead generation, and customer engagement. Responsibilities: - Develop and execute digital marketing strategies to drive online traffic to our website and social media platforms - Manage and optimize digital advertising campaigns across various channels such as Google Ads, Facebook Ads, and LinkedIn Ads - Analyze and report on key performance metrics to track the success of digital marketing efforts - Collaborate with the marketing team to create engaging content for digital channels - Stay up-to-date on industry trends and best practices in digital marketing - Work closely with external agencies and vendors to ensure successful campaign execution - Utilize SEO and SEM techniques to improve search engine rankings and drive organic traffic - Monitor and respond to customer feedback and inquiries on digital platforms - Assist in the development of email marketing campaigns and automation workflows Requirements: - Bachelor's degree in Marketing, Communications, or related field - Minimum of 2 years of experience in digital marketing - Proven track record of managing successful digital marketing campaigns - Strong analytical skills and ability to interpret data to make informed decisions - Independent and dedicated work ethic with a passion for digital marketing - Excellent research and project management skills - Proficiency in Google Analytics, Google Ads, Facebook Business Manager, and other digital marketing tools - Experience with content management systems and email marketing platforms - Strong written and verbal communication skills - Ability to work in a fast-paced environment and meet tight deadlines Benefits: - Profit sharing opportunities - Travel and spending expenses covered - Retirement plan options Working Environment: At American Family Insurance Group, we strive to inject a sense of joy and vibrancy into our work environment. We believe in fostering a positive and collaborative atmosphere where employees can thrive and grow in their careers. Equal Opportunity Statement: American Family Insurance Group is an equal opportunity employer and does not discriminate on the basis of race, color, religion, sex, national origin, age, disability, or any other characteristic protected by law. We are committed to creating a diverse and inclusive workplace where all employees feel valued and respected. Deadline to apply: September 6, 2024 If you meet the requirements and are passionate about digital marketing, we encourage you to apply for this exciting opportunity to join our team at American Family Insurance Group.How to apply: Apply on GrabJobs and you will be notified if shortlisted for the job.
