Our client is a trailblazing consumer insights consultancy with a global footprint.
Over the last 20 years, they have built a remarkable reputation for their ability to solve complex marketing and business problems for a client base of blue-chip organisations. Eager to unpack the psychology of consumers and constantly adapt their approaches to their clients' challenges, they are all about discovery, exploration, and forward-thinking approaches.
Their core values are integrity, innovation, inspiration, and immersion, which translates as working transparently and doing good, continually improving, seeing opportunities that others don't and inspiring change by fully and thoroughly diving into every brief.
Role
The role encompasses client leadership, top-level thinking regarding methodology design and deliverables, line management, and contributing to thought leadership and culture in the broader businesses.
Just a taster of their work:
Discovering key opportunities for a new player entering the ANZ gaming market
Transforming the messaging in the Australian natural skincare market
UX discovery for fitness apps
Re-positioning leading food and beverage brands
Studying the ongoing community engagement for a leading restaurant chain
Finding new ways to empower visitors when travelling NZ
About you
We'd love to hear from you if you have demonstrated experience working in consumer insights as a practitioner of quantitative methodologies. You will be:
Currently operating as a senior research and strategist in a similar environment – strategic insights agency, advertising planning, brand strategy or in-house insights role
This role is focused on research and not just strategy so direct experience in crafting consumer research is essential.
Ideally experienced across categories and methodologies
You cope well with ambiguity because you break through it with structured frameworks
You pride yourself on your critical thinking
Does that sound like you? For more detail, please send your CV to Rowan at Resources Group at ****** or call Rowan on +61449 880 582.
About Resources Group
We are the Leading Global Talent Agency for Insights, Analytics & Data Strategy. Our consultants take the time to truly understand your career aims and are dedicated to providing tailored, impartial advice to find you the very best career move. We have access to an unrivalled and exclusive range of job opportunities with trailblazing agencies and blue-chips across Australia, NZ and APAC.
Resources Group's Diversity and Equality Policy determines that we submit applicants to our clients on the basis of merit and ability, regardless of race, colour, age, disability, family responsibilities, gender, marital status, nationality, religious or political views or affiliations, sexual orientation or socio-economic background.
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